Case Studies
I collaborate with brands and organizations to create meaningful impact—whether through compelling video content, brand awareness campaigns, or digital growth strategies. From YouTube success stories to high-impact brand collaborations, these case studies showcase how the right approach drives engagement, visibility, and measurable results.
Custom Video Campaign for La Roche-Posay Effaclar Duo+M x Dr. O’Donovan
In December 2024, I partnered with La Roche-Posay (LRP) to develop a dynamic on-campus vox pop campaign for LRP’s latest product - Effaclar Duo+M. Explore the full case study to discover how we engaged 18–25-year-olds through TikTok, Instagram Reels, and YouTube Shorts—busting skincare myths, emphasizing the importance of consistent routines, and highlighting key product benefits.
Sponsored Video for Smoke Free App x Dr. O’Donovan
In November 2023, I partnered with the Smoke Free App to create a comprehensive long-form YouTube video, sharing 10 essential tips to help people quit smoking. Below is an overview of our objectives, process, and the notable impact we achieved - be sure to check out the short embedded video on this page for a quick highlight reel.
Custom Reporting for BUPA Health UK
In 2024, I collaborated with BUPA Health UK to create a customized reporting solution that boosted their YouTube channel’s performance. Explore the full case study to see how we enhanced their content strategy and viewer engagement.
Let’s Collaborate
I work with brands to spotlight products that I think can make a real difference to people's health and wellbeing. I also work with companies and organisations in the biomedical and pharmaceutical sector to refine their digital education and communications strategies through dedicated videos and tailored consulting packages.
